foCUS : PERSUASION - THE GENTLE ART
OR MAYBE NOT SO GENTLE? WHAT DOES HARD SELL MEAN? WE DIP INTO THE MURKY WATERS OF BUSINESS ENGLISH - A WORD OF COMPOUND NOUNS AND PHRASAL VERBS.
AND, BY WAY OF A PUN AKA A RHYME WE GO OVER TO SOFT CELL
WHAT DO WE KNOW? BUSINESS ENGLISH AND MARKETING OUR THEME -
OK, USP. WHAT DOES THAT STAND FOR? AND WHAT DOES WHAT IT STANDS FOR ACTUALLY MEAN?
HOW DO WE TAKLE TASK 01? WHAT IS YOUR GAME PLAN?
WHICH OF THE SENTENCES IN TASK 07 IS A BIT OF A PIG?
